Automotive Blog
How to Create Your Auto Blog’s Internal Linking Strategy
You’re ready to add an internal linking strategy to your automotive website’s SEO strategy. This is a smart decision and one that will improve the traffic flow on your website. By having an internal linking strategy you can improve the overall SEO performance by spreading the SEO juice from the strong pages to the less…
Keep reading
5 Step Beginner Automotive SEO Strategy
The history of SEO can be traced all of the way back to 1997. That makes SEO over 20 years old! For some automotive companies, this is just a new phase in a long and storied history. But for a new business, tackling the mountain that is SEO can seem like an overwhelming prospect. Your…
Keep reading
Automotive Company About Page: 5 Mistakes You’re Making
About 52% of people head to the “About Us” page when they land on a company’s website for the first time. This makes having an About page imperative. Especially when you consider that 75% of consumers admit they judge a business’s credibility based on the quality of their website design and content. What does your…
Keep reading
Digital Car Dealership Marketing: How to Get Started
Did you know there are about 18,000 light vehicle dealerships in the United States? They supply about two million jobs and account for a large portion of the 50 million used and new cars and trucks that were sold in 2019. Operating a car dealership used to be a local business where you could focus…
Keep reading
Ferrari Models & History: A Complete Guide
Do you have $48 million lying around? If so, you could afford to bid on the most expensive car in the world. In 2018, one lucky auto enthusiast bid and won at an RM Sotheby’s auction a 1962 Ferrari 250 GTO. This is one of the most coveted Ferrari models in the world. Enzo Ferrari…
Keep reading
5 Tips to Grow Your Automotive Blog Faster
One of the biggest frustrations that business owners face is the delayed benefit from blogging. If you’re writing and working hard to make your automotive blog grow, but find it not happening fast enough, there are a couple of things you can do. It’s important to note that content marketing is not an overnight solution.…
Keep reading
Free Images for Business Use: How to Find Them
Images are king when it comes to creating quality content but it can be tough to find free images for business use. You can find free images, but the quality isn’t that great or the subject matter isn’t relevant to your business at all. Then when you finally find a high-quality image with relevant subject…
Keep reading
10 Must Have Tools for Working Remotely for Your Automotive Business
There are no affiliate links on this page. I do not make a commission from you clicking through or purchasing any of these services. With your team working from home, you need a way to stay organized to keep your automotive business on track. If you sell automotive parts, this can become more complicated as…
Keep reading
Social Media Posts: Should You Use That Image?
The word is out, images get more attention on social media networks than text. The problem is, the competition is now fierce among social media users for attention. With so many pictures, companies are now striving to meet higher and higher standards. It’s more of a challenge to create unique and engaging content that draws…
Keep reading
YouTube marketing stats you need to know for 2020
Have you considered YouTube marketing as a part of your content marketing plan? You may have skipped over video because it doesn’t seem worth it. After all, you have to come up with a topic, create a script, film, edit, post, and promote. That’s a lot of work for something when you can’t prove direct…
Keep reading
Email Campaign Facts You Need to Know for 2020
It’s a new year and a new decade! When was the last time you audited your email campaign marketing? Now is the perfect time to clean it up and give it a fresh approach. You can’t do this without knowing what’s going on with email marketing in general. The folks over at TD Insights have…
Keep reading
New Year New Social Media Bio
When was the last time you took a look at your company’s social media bio? If it’s been awhile, you’re overdue. You need to take a look at them and ensure they’re up to date and effective for today’s social media environment. With the new year upon us, now is the perfect time to take…
Keep reading
Social Media Etiquette: The Dos and Don’ts
Just like other social situations, there is a social media etiquette that you need to follow. Come on strong and you’ll scare potential leads away. Don’t engage enough and you won’t be able to secure potential leads. Finding the right balance of sales, communication, research, and engagement is essential. To find your balance follow these…
Keep reading
5 Social Media Mistakes You’re Making Right Now
Make sure that you aren’t making these five social media mistakes when posting to your social media accounts. Doing so can result in you not seeing the results that you hope for. It can even make things worse for you by turning off current and potential customers to your brand. When it’s your personal social…
Keep reading
Don’t Fall for Influencer Fraud: The Secret to Influencer Marketing
Did you know celebrities and social media super users get paid to hawk products and services to their followers? Maybe you’ve even been approached by one. The conversation goes something like, “Give me free stuff and I’ll give you a shout out.” Now, with the right influencer, this is a great deal. But a majority…
Keep reading