The legal industry is behind the times when it comes to marketing for law firms. The days of relying on billboards and phone books are over. If your law firm doesn’t have a modern website and social media then you are already falling behind.
Potential clients turn to Google to find a lawyer. Do you know where you rank when they search? Do you know how to rank better? How does your rank compare to your competitors?
You need to develop a content plan for your website. This means creating informative and useful content for your potential and current clients. But you’re busy being a lawyer, so when do you have time to write blog posts?
Have you ever tried to explain a complex legal topic to someone in terms they would understand? It takes a certain finesse to be able to convey the message and information in a way that someone who hasn’t attended law school can understand.
I know how to take the areas of law that you specialize in and explain them in a way that anyone can understand them. I make law approachable for everyone. This will put your clients at ease and give them comfort in having a basic understanding of the process.
Benefits of Content Marketing
- Increased brand awareness
- Establish and build trust
- Increase engagement
- Build loyal relationships
- Improve search engine placement
Let’s Make Law Approachable
One of the biggest complaints legal clients have is a lack of communication. Creating a blog can give your client’s insight and understanding. This will instill their confidence in your firm.
By having a content program, you establish yourself as an authoritative and trustworthy voice.
Hire Someone Who Knows
The biggest challenge for you is to find a content service that can provide engaging content that also states the law correctly. I can solve this dilemma for you.
As a graduate from Stetson University College of Law, I have the necessary legal experience. I understand that your posts need to state the core law for your jurisdiction. I also understand that laws change, and your content needs to keep up.
All Areas of Practice
I have experience creating content for attorneys in a wide variety of practices.
- Personal injury
- Intellectual property
- Consumer protection
Let’s collaborate and create compelling content for your law firm.