Real Estate Blog
Establish Credibility: New Real Estate Agent Marketing
As a real estate agent, your business depends heavily on your marketing efforts. You haven’t been an agent long enough to establish brand recognition or a solid network of referrals. It’s smart to focus your new real estate agent marketing on establishing credibility. New realtors will find that credibility increases lead generation and grows their…
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4 Elements of Real Estate Content Marketing
Is your real estate business keeping up with the digital age? 80% of millennials, 78% of generation X, and 68% of younger boomers found their home online. This aligns with real estate agents citing social media as the best source for high-quality lead generation. Developing a real estate content marketing plan can put your real…
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Real Estate Agent Social Media Calendar
Have you planned out your real estate agent social media calenar for the year? If not, you’re not optimizing your marketing efforts. Don’t get caught scrambling at the last minute or realizing you missed an opportunity for engagement. Download this real estate agent social media calendar and get a head start on your social media…
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How Much Does the Average Real Estate Agent Spend on Marketing?
Real estate agents who work an average of 21-39 hours per week make about $46,000 annually. Agents that work 60 hours or more a week make $145,000 annually. As you can see, the more you work, the more you make. But what if you could use marketing to build your business without working so hard?…
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10 Must Have Tools for Working Remotely for Your Real Estate Business
There are no affiliate links on this page. I do not make a commission from you clicking through or purchasing any of these services. As a real estate agent or other professional, you know that working remotely is the key to making your business a success. You can’t manage, buy, or sell property if you…
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Free Images for Business Use: How to Find Them
Images are king when it comes to creating quality content but it can be tough to find free images for business use. You can find free images, but the quality isn’t that great or the subject matter isn’t relevant to your business at all. Then when you finally find a high-quality image with relevant subject…
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Social Media Posts: Should You Use That Image?
The word is out, images get more attention on social media networks than text. The problem is, the competition is now fierce among social media users for attention. With so many pictures, companies are now striving to meet higher and higher standards. It’s more of a challenge to create unique and engaging content that draws…
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YouTube marketing stats you need to know for 2020
Have you considered YouTube marketing as a part of your content marketing plan? You may have skipped over video because it doesn’t seem worth it. After all, you have to come up with a topic, create a script, film, edit, post, and promote. That’s a lot of work for something when you can’t prove direct…
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Email Campaign Facts You Need to Know for 2020
It’s a new year and a new decade! When was the last time you audited your email campaign marketing? Now is the perfect time to clean it up and give it a fresh approach. You can’t do this without knowing what’s going on with email marketing in general. The folks over at TD Insights have…
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New Year New Social Media Bio
When was the last time you took a look at your company’s social media bio? If it’s been awhile, you’re overdue. You need to take a look at them and ensure they’re up to date and effective for today’s social media environment. With the new year upon us, now is the perfect time to take…
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Social Media Etiquette: The Dos and Don’ts
Just like other social situations, there is a social media etiquette that you need to follow. Come on strong and you’ll scare potential leads away. Don’t engage enough and you won’t be able to secure potential leads. Finding the right balance of sales, communication, research, and engagement is essential. To find your balance follow these…
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5 Social Media Mistakes You’re Making Right Now
Make sure that you aren’t making these five social media mistakes when posting to your social media accounts. Doing so can result in you not seeing the results that you hope for. It can even make things worse for you by turning off current and potential customers to your brand. When it’s your personal social…
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How To Find a Photographer to Take Real Estate Photos
Quality real estate photos are essential for your online listings and marketing materials. The best way to ensure you have the highest quality photos is the hire the best photographer. But how do you know what photographers are worth their shots and which ones you should pass by? Just because you know someone good with…
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Don’t Fall for Influencer Fraud: The Secret to Influencer Marketing
Did you know celebrities and social media super users get paid to hawk products and services to their followers? Maybe you’ve even been approached by one. The conversation goes something like, “Give me free stuff and I’ll give you a shout out.” Now, with the right influencer, this is a great deal. But a majority…
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